Performance Marketing & Paid Acquisition
Plan and optimize paid search and social campaigns around your audience, market and goals, with clear budgets, testing priorities and performance tracking.
Independent strategy. Hands-on execution.
Turn ambition into momentum.
Paid media, search visibility, CRM and practical AI agents to connect strategy with execution across proptech, travel and fintech.
Let's build what’s nextWith Mateus Rocha Strategy to execution
Experience built at
What I can help with
Marketing consulting
built for growth.
Start with a focused audit, an execution sprint or ongoing support—shaped around your goals, budget and current stage.
Plan and optimize paid search and social campaigns around your audience, market and goals, with clear budgets, testing priorities and performance tracking.
Improve site structure, relevant structured data and helpful content to support discovery in traditional search and AI-powered tools.
Map contact journeys, configure lead routing and build onboarding, follow-up and re-engagement workflows with clear consent and unsubscribe controls.
Review landing pages, website journeys and conversion tracking to find friction, prioritize tests and improve the path from visitor to inquiry or customer.
Put AI agents to work on research, campaign production, routine questions and task follow-ups, with defined permissions, human review and clear operating guidelines.
Translate experience across these sectors into marketing plans for your market, business model and growth stage—from focused launches to ongoing optimization.
AI-enabled workflows where they make the work better. Never just for the buzz.
Rental Marketing Consulting
Specialist support for vacation-rental launches, multi-unit lease-up and direct bookings, with AI agents for guest communication and team coordination.
Launch with clear positioning, compelling listings, a pricing strategy and the right booking channels.
Coordinate inventory distribution, leasing enquiries and follow-up across your available units.
Develop your direct booking journey and guest relationships to reduce reliance on booking platforms.
Meet your partner

Mateus RochaMarketing & growth partner
I’m Mateus. I bring 15+ years in marketing across travel, proptech and fintech, plus over a decade as an Airbnb host.
Serendipity STAYS brings those perspectives together: independent strategy, hands-on execution and practical automation grounded in the day-to-day realities of running a business.
More about me on LinkedIn (opens in a new tab)From our guests
A glimpse of our hospitality business. Guest experiences, not marketing-client testimonials.
“Great hosts and a very comfortable and cozy place.”
“Very attentive and kind hosts!”
“The apartment is very comfortable and has everything needed for a relaxing stay, as if it were your own home.”
Start a conversation
Tell me about your business, your current marketing and the next challenge you want to tackle. Let’s find a useful starting point.
mateus@serendipitystays.coOpens a draft in your email app. Nothing is sent until you send it. This form does not store your details.
Prefer LinkedIn? Find me here (opens in a new tab)Open my profile to connect or send an inquiry.